Manager/Sr. Manager- Media Planning | Grapes Digital New Delhi, India

Job Details:
Job responsibility will include:-
*.Coordinating with the Media & Digital Marketing Team to understand the Campaign Requirements, deliverables and scope of work
*.Conducting research to analyze and understand the market competition for benchmarking
*.Planning & Designing marketing strategy as per the requirements of the target, client deliverables etc. and executing the strategy via coordinating with internal teams
*.Budget allocation as per planning, funds management, monitoring project cost & ensuring ROI.
*.Media buying, billing and follow-ups. Provide reports of purchases/expenses/invoices. Keep track of media buying and its ROI.
*.Coordinating with internal teams and raising the requirements for projects i.e. creative, ad banners, mailers, website content or any other media related stuff etc.
*.Conducting analysis and generating project reports as required study of traffic channels, analysis of KPIs, Cost, ROI, output/productivity reports etc.
*.Meeting with client for presentation of work, growth, ROI & future strategy.
*.Providing support to internal teams as per the requirements of the campaign.
CTC: Negotiable
Skills, Expertise & Experience:-
*.Clear understanding of campaign forecast, growth analysis, traffic estimation etc.
*.Proficient with Excel reporting (Dashboard, Pivot, Vlookup, filters, validations and other useful functions)
*.Well versed with Market trends and competition
*.Should have media buying experience
*.Well versed with Digital Media channels, Email Marketing, SEO & SMO
*.Strong knowledge and hand on experience on Google Adwords dashboard, Facebook dashboard and Bing dashboard
*.Proficient in campaign handling and management
*.Proficient on MS Excel and Power Point Presentation
*.Knowledge and experience of E-commerce and CMS platforms
*.Strong knowledge and experience on Google Adwords, Google Analytics, Twitter Analytics, Facebook Insights, Webmaster Tools
*.Primary knowledge of HTML, Design & Development tools. Well versed with latest SEO techniques
Education & Experience:-
*.Google Analytics & Adwords Certification
*.3 years or more experience in Handling Google Adwords, Facebook Ads and Other Paid Media
*.Should have handled budgets of minimum 50 Lakhs + per Month..
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