Marketing Specialist | Comcast- Philadelphia, USA

Job Details:
Position Summary
Comcast Business Services is looking for a Marketing Specialist who will have responsibility for implementing and supporting sales enablement programs for Comcast Business Enterprise Solutions. In addition, this position is responsible for project coordination across the team and supporting the creation, and development of sales content and collateral, including but not limited to content and brand asset development and documentation of performance trends for all marketing tactics and sales initiatives. Project coordination and management in support of marketing campaigns are also required. This position reports into the Director of Enterprise Marketing.
Core Responsibilities
- Collaborates with cross functional sales and marketing teams to support brand and marketing assets, align messaging, and ensure tracking requirements are implemented
- Researches, writes and develops supporting marketing material and presents recommendations
- Analyzes sales and product data to prepare reports and presentations on business performance
- Ensures proper implementation and communication of marketing programs
- Tracks, compiles, analyzes and reports performance on marketing campaigns and tactics, including but not limited to promotional offers, print/digital advertising, paid search and direct mail
- Gathers competitive intelligence on materials and content from competitive companies in the field to identify best practices
- Supports development and implementation of online, email and other marketing tactics to generate leads and broaden reach into large enterprise customers
- Gathers feedback from sales, product and marketing teams on content needs; continuously review and refresh customer facing collateral
- Develops an ongoing stream of content for large enterprise for "Chatter" group on SF.com to help educate the Sales teams
- Develops and maintain marketing collateral and promotional materials on content repository sites
- Updates sales and marketing collateral, marketing calendars and biweekly status updates as required
- Assists in editing and proof reading content for all marketing communications, collateral and presentations
- Provides ad hoc reporting and analysis as required
- Coordinates multiple priorities while meeting simultaneous deadlines.
- Follows through to ensure that deadlines are met and deliverables meet specifications.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Job Specification
- BS in Marketing and/or related business experience required
- Generally requires 2-5 years of experience; cable or telecom experience preferred
- Excellent analytical, written and organizational skills
- Excellent problem solving and critical reasoning skills
- Excellent communication and interpersonal skills
- Must be proficient in Excel and Powerpoint
- Prior experience/knowledge of Salesforce a plus
- Ability to work in a fast paced environment and effectively multitask
- Results driven, self-motivated individual with a focus on goal achievement
- Strong presentation skills
- Punctual, regular and consistent attendance..
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